Authority is the second persuasion technique outlined in the book Yes!, which focused on the six universal principles of social influence. ‘Authority’ deals with the basic concept that people want to follow the experts.
Archive for the ‘Book Highlights’ Category
Authority
Wednesday, April 15th, 2009Employing the Over 50
Monday, April 6th, 2009
Doing Nothing Is Not an Option, (2004) by Robert K. Critchley, is a book discussing the increasing labor shortages in the USA. I thought some of the points were quite interesting and worth sharing as Russia also will continue to have labor shortage issues in the future.
The book initially highlights that after 2010, there will be a shortage of workers, and a drop in the number of workers aged 25-34, while the current work force will continue to grow increasingly older (17% will be older than 50).
Reciprocation
Wednesday, April 1st, 2009
Good persuasion techniques are essential for everyone trying right now to get new business, engaged in a job search, or just trying to get ahead at work or in life.
